Hey Reader, Hope your week is going amazing! With Black Friday just around the corner, I wanted to share some last minute Instagram strategies that'll help you crush your sales goals. No complicated tech stuff â just simple, actionable steps that actually work. Let's dive into the good stuff... âŹď¸ đą 1. Create an Instagram Event (Where the magic happens!) Here's why this matters: Instagram Events create a sense of urgency and exclusivity that regular posts just can't match. Plus, they show up...
12 days ago â˘Â 3 min read
Hey Reader, Picture this: You're scrolling through Instagram, and every other post looks exactly the same. Another "good" business. Another "good" product. Another "good" service. But then something catches your eye â it speaks directly to you, like they've read your mind. That's not just good marketing. That's the power of standing out. Let me explain why, and show you exactly how to stand out. Think about your favorite coffee shop. You probably don't go there just because they make "good"...
19 days ago â˘Â 2 min read
Hey Reader, Strong sales start with strong brand awareness. Out of sight, out of mind, as the saying goes, no matter how great your products are. Your brand needs visibility to grow, attract the right customers and build a brand that people, know, trust and are happy to buy from. So how do we go about that. Getting Your Brand Noticed Building brand awareness is like making new friends. You want people to recognise and trust you. Social media is your playground where your brand can let loose...
26 days ago â˘Â 2 min read
Hey Reader, I hope you're doing great! I wanted to share a little email wisdom thatâs been a game-changer for email conversions. Itâs all about the power of focusâspecifically, focusing your email on just one call to action (CTA). One of the biggest mistakes we often see in businesses' email marketing strategies is the sheer amount of CTAs crammed into each email. While it might seem like a good idea to offer multiple options, it often leads to choice paralysis. Instead, it's more effective...
about 1 month ago â˘Â 1 min read
Hey Reader, I hope you're doing great! đ I wanted to share some of the Instagram updates Iâm seeing great results with. If there is one thing, we know about social platforms is that they move fast and keeping up with whatâs new can often set you apart from everyone else. 1. Boost Engagement with New Instagram Stories Features Instagram Stories have been supercharged with new tools to increase interaction. Now, you can add public comments to stories, use the innovative Reveal sticker to tease...
about 1 month ago â˘Â 1 min read
Hi Reader, Today, I want to dive into two powerful strategies that can significantly boost your sales and help your business grow effortlessly. Whether you're just starting out or looking to enhance your sales approach, these methods are sure to make a difference. 1. Habit: The Power of Repeat Sales Creating a habit with your customers can lead to consistent and reliable sales. Once someone has purchased from you, it's much easier to encourage them to buy again. Hereâs how you can nurture...
about 2 months ago â˘Â 1 min read
Hi Reader, Recently, I mentioned the term "Perfect Audience Profile" in a coaching session, which sparked a lot of curiosity among the session participants: What is a Perfect Audience Profile? How do I determine my Perfect Audience Profile? Once I have it, how do I use it? These are crucial questions, especially for budding entrepreneurs. Let's explore this further. Your Perfect Audience Profile (PAP) represents the individuals who will derive the most benefit from your content, ideas,...
about 2 months ago â˘Â 3 min read
Hey Reader, I want to share something important that I learned the hard way: when people have questions or concerns about what youâre selling, it doesnât mean youâve lost them. Itâs actually a normal part of the process! People typically don't buy from you for three big reasons: They donât want what youâre selling. They donât trust you. You have confused them. When people ask questions or have doubts, itâs not a bad sign. Itâs just part of the journey! The real challenge is getting people to...
2 months ago â˘Â 2 min read
Hey Reader, Are you ready to maximize your profits without increasing your ad spend? Today, I'm sharing five proven tips to skyrocket your product page conversion rates and drive your store's revenue to new heights. Your product page is your online storefront, and it's crucial to get it right. It's divided into two main sections: Above-The-Fold (ATF): The first impression that loads before users scroll. Below-The-Fold: The content that follows. The ATF section is where the magic happens, much...
2 months ago â˘Â 2 min read